In the early days of radio, one of the first major broadcasts in the U.S. wasn’t an emergency or a concert. It was a reading of poetry.
Listeners tuned in from across the country, hearing words not just in their heads—but in their homes. For many, it was the first time technology felt intimate. Personal. Human. Continue reading
In Aesop’s classic fable, the hare speeds ahead, confident and careless, while the tortoise moves slowly but steadily toward the finish line. You know how it ends—the tortoise wins, not by being flashy, but by being focused. Continue reading
They screamed and ducked. Some even ran.
In 1896, when the Lumière brothers premiered their short film L’Arrivée d’un train en gare de La Ciotat, legend has it that the audience panicked. Continue reading
It’s that season again—your calendar is flooded with strategy sessions, brainstorming meetings, and budget discussions. You’re mapping your organization’s path to meaningful impact, from vital campaigns to groundbreaking initiatives. Yet, amid all this forward-thinking, many nonprofits overlook a critical puzzle piece: branding. Continue reading
In a world where personal connections and meaningful impact are at the forefront of philanthropy, the modern donor’s journey is more than a path; it’s a mission-critical road map. Continue reading
In the realm of nonprofit organizations, the power of branding cannot be overstated. It’s not just about logos or color schemes; it’s about creating a unique position in the mind of your target audience — one that resonates and amplifies your mission. But how can effective branding maximize your impact? Continue reading
Thought leadership is an untapped goldmine for nonprofits, a potent tool that can remarkably enhance your organization’s reputation and build a deeper connection with your donors. While it’s often talked about in business sectors, its application within the nonprofit world is equally, if not more, transformative. Continue reading
In a world that never sleeps, where change is the only constant and the digital landscape evolves at breakneck speed, nonprofit organizations face a relentless battle to stay ahead. Gone are the days when a one-size-fits-all approach to communications is enough. So it’s critical that you understand these four strategies shaping the future of nonprofit communications Continue reading
The use of social media in public relations has become increasingly important for nonprofits. As the 24-hour news cycle and shrinking attention spans have made it more difficult for organizations to get their message out through traditional channels, using platforms like Twitter, Facebook, Instagram, and even TikTok provides a way to reach potential supporters directly. Continue reading
Effective communication is the lifeblood of success in nonprofit fundraising and nonprofit marketing. When organizations can clearly articulate their mission, showcase their impact, and inspire potential supporters, they open the doors to financial sustainability and growth. However, the consequences of poor communication can be dire, leading to missed funding opportunities and a weakened ability to create organizational impact. Continue reading
