Using Content to Connect With Donors

You already know how important donor personas are to building effective communications and development strategies. (If you don’t, check out this blog.) Well, content is the rocket fuel for connecting and engaging with your organization’s personas. Continue reading

Hurricane Harvey: Bringing out the good in times of need

As we watched the devastation caused by Hurricane Harvey unfold in Texas this weekend, our hearts ached for all the people affected. With every news update, we realized that the damage caused by Harvey would be unprecedented, and that it’s going to take the communities affected years to recover.
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