With the beginning of a new year, we’ve found ourselves ruminating on transformations within the nonprofit sector that were provoked or accelerated by the onset of the pandemic. Everyone constantly talks about the “new normal.” But it’s not just workplace locations and cleanliness standards that will remain forever changed. Continue reading
Estimated reading time: 4 minutes
Connecting with your donors has never been more important for nonprofits than now. As millennials slowly replace older generations, it is crucial for nonprofits to cultivate this generation now and understand their interests and motivations for giving. Continue reading
It seems like just yesterday, if you wanted to have a successful social media campaign, you just had to post regularly to a Facebook account. Today, the complexity of social media platforms and their algorithms have outgrown these initial, simplistic tactics. Continue reading
2020 has been a year of change. With international shutdowns, organizations have had to learn how to navigate a largely digital landscape. However, the pandemic hasn’t been the only harbinger of change. Continue reading
Whether they know it or not, nonprofit organizations are surrounded by data that can be extremely useful and effective in their efforts to raise more money and generate impact. From fundraising and marketing, to programs and services, data can be used to analyze organizational impact, donor relationship and campaign performance. Continue reading
Estimated reading time: 4 minutes
There’s no doubt that 2020 has been an incredibly tough year for everyone. Our everyday lives have changed, plans canceled and so many of us continue to remain distant from our loved ones.
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The need for nonprofit’s to embrace digital adoption has never been more clear than it is right now. The pandemic has altered the way we do business as usual, meaning do-good organizations across the world have had to rethink the way they connect with current and prospective donors, as well as the way they bring change to those they serve. Continue reading
Estimated reading time: 3 minutes
We know your organization has been busy re-thinking and re-strategizing its services amid the COVID-19 pandemic and that your GivingTuesday strategy may have not been top-of-mind throughout 2020, but leveraging the power of this global giving day could be just what your nonprofit needs to meet its year-end fundraising goals. Continue reading
If you’re like us, you’ve spent a lot of time trying to adjust to this new reality brought forth by the COVID-19 pandemic while also trying to settle with the uncertainty of what’s to come. So often, what incites fear and anxiety in an unexpected crisis like COVID-19 is the confusion people feel about the situation. Continue reading
Estimated reading time: 4 minutes
We have always believed in the power of the high-tech, high-touch type of connections generated online. Those connections that happen when people connect in real-time but continue the conversation on digital platforms, sharing insights and valuable information. Continue reading
